Each shot was meticulously composed to create a dialogue between architecture and empty space, with an emphasis on symmetry and negative space. We chose urban environments that allowed the serenity of the city’s structure to shine through, blending the stark beauty of modern skyscrapers with Rhone & Reed's aesthetic of functional simplicity. These images now serve as a backdrop for the brand’s latest catalog and showroom visuals, creating an immersive experience for their clientele.